“2023’s Top 10 LIV Golf Stories Revealed”
Staff Writer

In 2023, LIV Golf experienced a slight dip in import, but this does not mean that the circuit has vanished completely from the map. While stories about LIV Golf’s recruitment of PGA Tour players generated significant digital traffic numbers for Golfweek in 2022, the focus in 2023 shifted more toward player movements and opinions rather than on-course performances. Nevertheless, posts related to LIV Golf ranked fifth in terms of buzz on our site. This ranking places LIV Golf behind the PGA Tour, equipment, architecture, and the Ryder Cup in terms of reader interest and engagement. We want to express our gratitude to you, our valued Golfweek readers, for contributing to the creation of this list.
Brandel Chamblee and the Merger Agreement

Brandel Chamblee, a well-known figure in the golf industry and a prominent voice on the Golf Channel, offered his much-anticipated take on the merger agreement between the PGA Tour, DP World Tour, and Saudi PIF. Chamblee did not disappoint, providing insightful analysis and commentary on the blockbuster announcement.
Cameron Smith’s Journey

Cameron Smith, the highest-ranked player in the world to join LIV Golf, had an eventful year. From winning the Players Championship to clinching the British Open at St. Andrews, Smith’s decision to join LIV Golf after being wooed by CEO Greg Norman earned him widespread attention and sparked discussions within the golf community.
National Press Club’s Reaction to LIV Golf

The National Press Club, a leading professional organization for journalists, expressed their dissatisfaction with Nexstar’s decision to partner with LIV Golf. As an organization that advocates for press freedom, the National Press Club released a statement regarding LIV Golf’s multi-year TV deal with The CW Network, which is owned by Nexstar Media Group.
Jon Rahm’s Move to LIV Golf

Jon Rahm, a two-time major winner and the reigning Masters champion, surprised the golf world by joining LIV Golf. Despite his previous comments about the two leagues, Rahm followed in the footsteps of his friends Sergio Garcia and Phil Mickelson and made the transition to the Greg Norman-led circuit. Social media exploded with reactions to this unexpected move.
PGA Tour’s Response to Jon Rahm’s Move

After the news broke of Jon Rahm’s decision to join LIV Golf, the PGA Tour wasted no time in responding. The world No. 3 and reigning Masters champion explained his move during a conference call with reporters, emphasizing his admiration for the LIV Golf product, the opportunity to play in different countries, and the league’s innovative approach. The PGA Tour and its most famous player, Tiger Woods, offered their own perspective on Rahm’s departure.
The Lucrative Prizes of LIV Golf

A significant talking point in discussions about LIV Golf is the enormous amount of money at stake in each event. With a whopping $20 million up for grabs at regular season events (including $4 million for the winner), players have strong incentives to perform well in the LIV Golf League. Talor Gooch, Dustin Johnson, Cameron Smith, and Brooks Koepka are just a few examples of golfers who have benefited from the competitive payouts offered by LIV Golf.
Claude Harmon III’s Dual Perspective

Claude Harmon III, known as “Butch’s son,” has made a name for himself as a respected golf coach. With an impressive track record that includes coaching major winners such as Ernie Els, Brooks Koepka, and Dustin Johnson, Harmon III has an interesting perspective on both LIV Golf and the PGA Tour. As the Director of Instruction at Butch Harmon Floridian and the founder of the Claude Harmon III Performance Golf Academy in Dubai, Harmon III has deep insights into the world of professional golf.
Brandel Chamblee and his Opinions

Brandel Chamblee has emerged as one of the most vocal critics of the Saudi Arabia Public Investment Fund-backed breakaway tour. Since the inception of the PGA Tour vs. LIV debate, Chamblee has shared his opinions and thoughts on social media, igniting conversations and debates among fans and fellow industry professionals.
- Brandel Chamblee
- Cameron Smith
- Claude Harmon III
- Jon Rahm
- LIV Golf
- Lucrative Prizes
- National Press Club
- PGA Tour
- Ryder Cup
- Saudi PIF





